{"id":1212,"date":"2023-02-12T06:58:20","date_gmt":"2023-02-12T06:58:20","guid":{"rendered":"https:\/\/robdix.com\/?page_id=1212"},"modified":"2023-02-14T21:07:27","modified_gmt":"2023-02-14T21:07:27","slug":"pre","status":"publish","type":"page","link":"https:\/\/robdix.com\/pre\/","title":{"rendered":"Which bonus would you prefer?"},"content":{"rendered":"\n

Thank you for helping me out! I just have one question for you.<\/em><\/p>\n\n\n\n

Background<\/strong>: A new edition of my book The Price Of Money<\/a> is being released on 30 March. I want as many people as possible to pre-order the hardback specifically, because it makes the book more likely to hit the Sunday Times bestseller list.<\/p>\n\n\n\n

I’m considering two different incentives for people to pre-order:<\/p>\n\n\n\n

Option 1: <\/strong>An in-person event<\/strong>, held on a summer evening in London and Manchester. The event will be themed around the future of the economy (and how you should invest). The format will be me in conversation with 2-3 notable authors on stage, with Q&A sections.<\/p>\n\n\n\n

Option 2:\u00a0<\/strong>A series of 3 virtual sessions<\/strong>, held on weekday lunchtimes. Each session will be similar to the live event: me talking with a notable author, and you can ask questions live. The sessions will be recorded so you can watch later if you miss any.<\/p>\n\n\n\n

The question:\u00a0<\/strong>Which would make you more likely to spend \u00a315 on a book \u2013\u00a0even if<\/em> you’d potentially read the book already, or had ordered it in a different format?<\/p>\n\n\n